Intuit Inc.
Friday, November 22, 2013 12:00 PM IST (06:30 AM GMT)
Editors: General: Consumer interest; Business: Advertising, PR & marketing, Business services, Information technology, Major diversified industrial groups, Telecommunications; Technology
Intuit Launches the Completely New QuickBooks
Offers a Powerfully Simple and Engaging Experience with Third-Party Apps for Small Businesses

New Delhi, Delhi, India, Friday, November 22, 2013 — (Business Wire India) — Intuit Inc. (Nasdaq: INTU) has reimagined QuickBooks – as the global small business operating system. The new redesigned QuickBooks was unveiled at the QuickBooks Conclave 2013 held in New Delhi last evening. Over 200 participants including, small business owners, accountants and industry leaders attended the conclave.

This next-generation QuickBooks, available in more than 100 countries, provides small businesses and accountants with an intuitive, easy-to-use design and access to a robust, open and scalable platform that works anytime, anywhere.

“Today we’re unveiling the next generation of QuickBooks, the biggest release in decades,” said Dan Wernikoff, Senior Vice President & General Manager of Intuit Small Business Financial Solutions. “We rebuilt QuickBooks from the ground up to deliver a simple, yet powerful platform that goes beyond accounting and offers small businesses an unprecedented business management solution. QuickBooks is built to take advantage the cloud, which means that small businesses can access their key business information anytime, anywhere on the go, and it’s positioned to connect with other services that small businesses rely on around the globe.”

Nikhil Arora, Vice President and Managing Director of Intuit India said, “Small businesses need quick, easy and reliable solutions to aid their rapid growth journey. The new QuickBooks is a crucial step towards our commitment to make the financial management experience more delightful for them in this direction. Incorporating feedback from our customers, the redesigned QuickBooks presents a seamless experience to users that will help them make informed business decisions.”

A Powerfully Simple Solution

QuickBooks is now faster and easier to use than ever. The engaging new design is not only beautiful, but also built for better functionality. The latest version streamlines business tasks to boost efficiency and help save small businesses time. Customized data now appears in a visual manner that is informative and easy-to-understand. Enhanced features include:

— Simple set-up and easy to learn, intuitive functions for any small business

— Fast performance, offering real-time data and reports

— Scalable solutions to fit the needs of any size small business

— The power of QuickBooks with the benefits of the Intuit accountant ecosystem

“The new QuickBooks design offers a very sleek and easy-to-use interface. It is so simple that both our staff and clients find it convenient to use. It saves time and helps us focus on advisory functions,” said Aniket Talati, Partner at Talati & Talati Chartered Accountants.

Open and Integrated Platform

QuickBooks has been rebuilt with an open platform design, which allows third parties and app developers to create small business applications around it. This new functionality provides customers the ability to customize their QuickBooks version interface to meet their specific business needs, while providing them access to data across applications. The QuickBooks platform offers a range of collaborative tools including:

— Access to Intuit’s accounting add-on solutions through one login, from a computer, tablet, smartphone, etc across iOS and Android platforms

— Real-time data updates enabling immediate accountant or bookkeeper collaboration

— Large-scale app integration and syncing of data between third-party applications and QuickBooks, a feature of the QuickBooks subscription

— Access to Intuit’s, one of the largest and most diverse small business apps marketplaces

Work Anytime, Anywhere

QuickBooks has evolved to adapt to the evolving needs of small business owners, who are increasingly on-the-go and rely on mobile for day-to-day tasks. This version of QuickBooks features a mobile-first design approach that gives small business owners around the world, access to information wherever they work. Features include:

— Availability in more than 100 countries in more than 12 languages

— Data safely stored in the cloud for on-the-go accessibility via any internet-connected computer, iPhone, iPad or Android phone

— or tablet

— Compatibility across PC, Mac, iPhone, iPad, and Android phones and tablets

“The new QuickBooks offers an easy-to use, interactive and a collaborative experience making finance-related work a seamless process,” said Siddharth Keskar, Founder of EeTee Clothing. “It is designed keeping the end user in mind and anyone can access, understand and work on the same without putting added burden on your brain. The best part about QuickBooks is that it is the most complete & cost effective Finance Software practically designed especially for start up ventures having their operations on E-commerce with an excellent support team”.

Pricing and Availability

The new QuickBooks experience is scheduled to be available starting in November for new users, and rollout to existing users in more than 100 countries is scheduled to begin in January 2014.

After a 30-day free trial, the new version of QuickBooks is available at a price of INR 4999 for a one year subscription for new users. This also includes free access to all of Intuit mobile apps. Visit for more information.

About Intuit India

Intuit is a leading provider of business and financial management solutions for small and mid-sized businesses in the country. Intuit India, the company’s first venture in Asia Pacific, commenced operations in 2005 and currently has more than 700 employees across offices in Bangalore, Mumbai and New Delhi. Intuit stands on the core principles of customer-driven innovation and improving the financial lives of its customers profoundly with product offerings such as Intuit QuickBooks in India. Intuit has been recognized as the 9th best company for Rewards and Recognition, 6th Best Employer in India, Top 10 Best Places to Work for in India by Great Places to Work Institute. For more information, please visit

About Intuit Inc.

Intuit Inc. creates business and financial management solutions that simplify the business of life for small businesses, consumers and accounting professionals. Its flagship products and services include QuickBooks®, Quicken® and TurboTax®, which make it easier to manage small businesses and payroll processing, personal finance, and tax preparation and filing. provides a fresh, easy and intelligent way for people to manage their money, while Demandforce® offers marketing and communication tools for small businesses. ProSeries® and Lacerte® are Intuit’s leading tax preparation offerings for professional accountants. Founded in 1983, Intuit had revenue of $4.2 billion in its fiscal year 2013. The company has approximately 8,000 employees with major offices in the United States, Canada, the United Kingdom, India and other locations. More information can be found at

Samantha Unnikrishnan, Intuit Inc., +91 (80) 41769200,
Brian Carvalho, The PRactice, +91 9590176600,