Press release from Business Wire India
Wednesday, July 08, 2009 01:00 PM IST (07:30 AM GMT)
Editors: General: Consumer interest; Business: Advertising, PR & marketing, Business services, Information technology, Telecommunications; Technology
RapidShare Reaches Out to Indian Consumers
RapidShare Felicitates the Indian Winner of RapidShare Lottery with Euros 50,000
New Delhi, Delhi, India, Wednesday, July 08, 2009 — (Business Wire India) — – Bobby Chang, COO, RapidShare visits India market for the first time
– India: High potential market for hosting services with increasing broadband penetration and mobile users
– RapidShare survey shows: 70% of it´s users rank communication over internet important for quality of life
– RapidShare services are fast, easy and secure
– 19 year old Delhi girl wins Euros 50,000 in RapidShare Lottery
The 1-click hoster RapidShare AG acquainted itself with the Indian media today at a press gathering. RapidShare, one of the biggest filehosting companies in the world distributes information for private users as well as companies worldwide. As per Alexa, a web information company that publishes web site rankings, RapidShare is visited by about 3% of all internet users every day. It can serve up to 3 million users at the same time. The Indian market which is experiencing the internet boom can benefit tremendously by availing RapidShare’s services.
Broadband penetration in many countries has been growing at an exponential rate over the last 5 years. The bandwidth available to mobile devices has grown as well. This is especially interesting as India has about 400 million mobile subscribers and the highest growth rate in wireless subscribers in the world. This reiterates that the online medium has become the new platform of life.
Keeping in mind the factors responsible for growth in internet usage, RapidShare has conducted a survey on the perception of internet. The results show that for more than 70% of the participants, communication over the internet is important or very important for the quality of their life. 67% would not miss the information they get from the net and 43% perceive social networks as a crucial part of their life.
RapidShare’s users primarily consist of private users and businesses. Everybody can use RapidShare’s service for free, no registration is necessary. The link to files is exclusively sent to the uploader and the service is very secure: Links cannot be guessed as there is no search function. Frequent users sign up for a premium account and are able to enjoy priority bandwidth.
Businesses use RapidShare’s premium services extensively. Especially small and medium sized companies like graphic designers, media houses, publishers, software developing companies, draftsmen, lawyers, marketing agencies etc. use RapidShare to transfer big files fast, easy and secure, Among them are Rheinmain TV, a local broadcaster, and Alibre, which develops and markets CAD/CAM Software. The advantage is that the service is available everywhere, all one needs is any kind of device to access the internet. Speaking on the occasion, Bobby Chang, COO, RapidShare said, “India has a great potential for internet usage. The internet penetration in India is increasing every year and there is scope for growth of communication and hosting data online.” He further added, “We have extended our internet connectivity from about 80 Gigabits per second in 2006 to more than 400 Gigabits today. Our users can get their own webspace with a capacity of 500 GB and can download up to 150 GB data every month.”
This also marked the felicitation of the winner of RapidShare Lottery, a 19 year old girl named Srishti A. from New Delhi. She was presented a cheque of Euros 50,000. Over 500,000 people took part in the prize draw by exchanging RapidPoints for raffle tickets.
“The lottery really went down well with our users,” commented Bobby Chang about how the competition went, before adding, “users from 60 countries took part in our 50,000 euro prize draw and we are very proud that the ‘RapidPoints’ bonus programme is used so extensively across the world.”
The 19 year old winner, Srishti was ecstatic with the win. Present at the ceremony with her family, she commented, “It is still difficult for me to believe that I am the lucky winner of the RapidShare lottery. This cash prize will help me pursue my dream for higher studies at a good college. Everybody in my friend circle is a regular user of RapidShare. It helps us exchange large files with ease which is available to us at any given point in time. It even helps us get rid of the burden of carrying a USB everywhere. It has not only made our life much simpler but also economical and keeps our data safe.”
RapidShare AG distributes digital information for businesses and private individuals. Data can be uploaded to the system in just a few steps and then made available for download by recipients. RapidShare AG was founded in 2006 and has its head office in Cham in Switzerland.
CONSUMER, MARKETING, BUSINESS SERVICES, IT, TELECOMMUNICATIONS, TECHNOLOGY
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